It seems that since the first Nichols set foot into the new world,
they've been producing fine quality chairs and passing on the skill to
the next generation. As early as 1762, there was a Nichols Brothers
Chair Manufactory in Westminster, Massachusetts, which was worked by
bewhiskered Nichols' too numerous to mention. As the country grew, the
Nichols' chair business grew. And by 1857, it was already an established
company that became the benchmark in craftsmanship. At the turn of the
century, the business was moved to neighboring Gardner, Massachusetts,
to gain an easier access to the railway. The second of two fires leveled
the plant and adversity was turned into opportunity. The updated brick
facility was opened in 1907 by Charles Nichols, with his new partner
Reuben Stone, under the name Nichols & Stone.
Having survived natural disasters, Nichols & Stone continued to
expand. By the 30's, Edmund L. Nichols and Albert Stone, had taken the
helm. Turning to the more problematic issues of consumer preference and
marketing, they pioneered in merchandising by specializing in Windsor
chairs and Boston rockers, building the brand awareness still enjoyed
today.
Although Mr. Stone left no heir, the stellar reputation of Nichols &
Stone had been established by then, and the name remained unchanged.
Under the steady leadership of Carlton E. Nichols, Sr., a new focus was
chosen to further strengthen Nichols & Stone. As manufacturing
technology improved, machinery was carefully selected which enhanced
efficiency, without sacrificing integrity. And so it is today.
When the 8th generation Nichols, Carlton, Jr., "Tuck", entered
the business in 1968, he looked at the market trends and concentrated on
expanding additional lines of products requested by Nichols & Stone
consumers. He figured a company that could make a complicated Windsor
chair better than anyone could no doubt build fine dining room tables,
cabinets, and occasional furniture, so he expanded the line. And he was
right.
The 70's brought more change to Nichols & Stone, while the basics
remained unaltered. The early colonial designs used in each of the
Nichols & Stone collections grew to include Shaker, traditional, and
American country designs in 1980, and additional offerings in the
combined stain and paint finishes which Nichols & Stone made famous
a century earlier.
The company's traditional styling has been enhanced by generations of
craftsmen working to perfect techniques of construction and finish. The
clean graceful lines and the patina of the solid woods are unmistakably
Nichols & Stone. Of course, there are many followers, but the
historical dedication to our craft positions our furniture alone in its
field. You need only look for the Nichols & Stone shield burned into
each piece to verify your choice of the finest solid wood furniture made
by the oldest furniture company still in operation in this great country
of ours.
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